Digital Marketing During (and After) Covid-19
To say that times are tough seems trite, at this point. For the last six weeks, if not longer in some places, people have been living in a “new” reality…
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May 12, 2020
Updated: Marketing Copywriting for the Tech and Startup Industries in 2020
Several years ago, I wrote about writing for the tech and startup industries and got a lot of heat for it. Mostly, people had qualms with my combining the two…
January 17, 2020
Battling Fake News in the Content Marketing Era
When it comes to content, it is the best of times, it is the worst of times. There are so many options available to amplify your voice and views: blogs,…
October 21, 2019
Alt Tags for the Win: Best Practices for SEO in 2019
Alt text, also known as alternative text or, more commonly and incorrectly as "alt tags," is part of HTML code used to describe the appearance and function of an image…
September 27, 2019
Search Engine Optimization (aka, SEO)—What It Is and Why Every Business Needs It
Here at Wordsmithie, we work with a handful of clients who have heard of SEO but aren’t sure how or why they should be using it to benefit their business.…
June 21, 2019
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