2021: New year, new design trends
Wow, what a year it's been. 2020 has been a rough one and the design world has had to adapt along with everything (and everyone) else. So, let's revisit my…
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December 16, 2020
Storytelling in Business: the Devil is in the Details
What drives a great story? The devil does, of course. Having something interesting to say--what novelists would call a good plot--is essential, but a great story hinges on its minutia.…
November 30, 2020
The Duck Does Not Speak: What’s in Your Brand Bible?
It happens more and more these days. Young, scrappy startups want copy and some taglines for their new app, gizmo, or e-commerce initiative. Maybe they’re even open to a new…
November 10, 2020
Spin Room: Ensuring Your Content Evolves with the Times
“Don’t reinvent the wheel. Just realign it a little.” -Anthony J. D’Angelo, education pioneer Your content touches everything you do. It is the face and voice of your marketing strategy,…
October 31, 2020
The Devil is in the Details: 8 Tips for Error-free Content Writing
We’ve all seen it. We’ve even all done it. The typo, the doubled or omitted word, the malaprop. At best, it’s a barely noticeable oversight; at worst, you’ve become a…
September 24, 2020