Ten Tips for Conducting Interviews

Whether writing bios for a company website, ghostblogging articles or gathering background info for a case study, writers often don the journalist's hat and conduct interviews. We interview all kinds…

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Collaborating with Wordsmithie

At Wordsmithie, we’re always looking for ways to work more efficiently with each other and our clients. One way we communicate smoothly with clients—from our introductory call, through scoping the…

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Working with Your Copywriter

We know that some agencies keep a wall between you and your copywriter. Everything passes through your account exec, with no direct interaction between you and the person banging out…

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