Postings
B2B Copywriting: What Kind of Writing Sells to Other Businesses?
We look at the differences between B2B and B2C copywriting, and if it really matters if a copywriter has experience in one or the other.
Postings
Copywriting 101: What Do Copywriters Do, Exactly?
We give you a rundown of the role of copywriters, how they benefit your company, and how do you know if you should hire them.
Postings
How to Write a Business Case Study that Engages Customers
We give you the full scoop on why a business case study is important and how to write one that engages customers.
Postings
What is Ad Copy? Write Ad Copy That Converts – Tips & Examples
On our blog, we define what ad copy means as well as provide some helpful tips and tricks to ensure that your copy will be a success!
Postings
Writing Continues to Evolve in the Digital Age. That’s Good.
Digital communication has streamlined writing, but what are its implications for writers who now must think about SEO and shareable content?