
Author
Senior Writer
Art is a freelance writer and journalist based in the UK who gave up the big city grind to live the country life. His current and past work includes Inverse, Costco, Fitocracy, Recess, and more. His areas of expertise include software/tech, popular culture, travel, and health/fitness. When he’s not writing, you’ll probably find him playing video games, watching American sports, or on a hike.
Posts by Art Anthony

How To: Balance AI and Human Creativity (+ 7 AI Copywriting Tools That Work!)
We look at ways to harness the power of AI for good, cover the best free AI copywriting tools, and explore using them to supercharge content.
Art Anthony
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Why You Need High-Value Lead Magnets in Your Content Strategy
Lead magnets are designed to get customers to take action. Find out how to create one, and if AI is the future of lead magnet creation.
Art Anthony
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How To: Train Custom Chatbots with Custom Business Data
Take a look at the importance of AI chatbot training, how to choose a chatbot platform, the process of training a chatbot, and more.
Art Anthony
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How To: Build A Successful Ecommerce Content Strategy
Master PPC, SEO, social, SMS, and email marketing strategies to make your ecommerce brand shine in a crowded market.
Art Anthony
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Intro to Content Marketing Analytics: Metrics and What Tools to Use
Find out which content marketing metrics to measure, what tools to use, and where the future of content marketing analytics is heading.
Art Anthony
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How To: Optimize Your Content in the Era of AI
We cover how to adjust, optimize, and promote your content in this new age of AI content marketing -- all without losing the human touch.
Art Anthony
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