Author
Founder & CEO
The founder and CEO of Wordsmithie, Laura has more than two decades of experience as a journalist, author, content creator, agency owner and creative strategist. She founded Wordsmithie in 2010 after leaving Google, where she was a senior content strategist and senior editor for monetized products such as AdWords.
Posts by Laura Bergheim
Meet ARIA: Hybrid Editorial Intelligence from Wordsmithie
ARIA blends AI and skilled human editors to refresh legacy content, then ideates a fresh spin on the original topics, creating detailed concepts and final assets in multiple…
Laura Bergheim
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Steadfastly Human, Transforming with AI
When OpenAI’s ChatGPT hit with the force of a tornado in November 2022, many of us felt like Dorothy, trapped in her spinning farmhouse during a twister.
Laura Bergheim
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Dancing with the Monster: How Wordsmithie Learned to Stop Worrying and Love AI
As Wordsmithie kicks off our new AI newsletter, The Big A.I.dea , I wanted to share our agency’s AI origin story.
Laura Bergheim
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Kicking Off 2024 and Looking Back at 2023
Our CEO and founder, Laura, reflects on how 2023 has been for the business and what to expect in the coming year.
Laura Bergheim
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A Year to Celebrate –— and Reflect On Our Shared Future
This past year has been one of massive change. As a business, Wordsmithie thrived; we’ll start with the things we celebrated this year as a company.
Laura Bergheim
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How You Can Help Ukraine
We stand with Ukraine. We stand with democracy. Wordsmithie stands with people around the globe in calling for an end to Russia’s assault on peace and freedom in Ukraine.
Laura Bergheim
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