Bastiaan is a social strategist who helps companies big and small to achieve better results from social media marketing. He has spent more than 20 years in marketing and the past 5 specialized in social media. He uses social channels to drive brand and engagement metrics, and deliver against KPIs like traffic, sales and leads for brands like eBay, Hotels.com and Expedia.Bastiaan is also an online travel entrepreneur, combining his passions for travel and all things digital. For more information visit: smarttalentmarketing.com
A few years ago many believed that publishing was dead. Major newspapers and magazines saw their circulation numbers drop. And it is true that many of them have needed to reinvent themselves to adapt to a digital world and new models to distribute and monetise their content. But today publishing is flourishing. Barriers to entry […]