The robots are here – and I still have a job

Will AI replace copywriters? We think it’ll supplement our work and make us work smarter. See why by reading our blog post.
Generative AI: A Copywriter’s Nightmare or New Toy?

What are the opportunities and concerns surrounding generative AI? We look at generative AI tools, if it works and the future of copywriting.
What, Exactly, is the Metaverse? (And Why Should Anyone Care?)

Few people understand the metaverse. Here’s a rundown on what’s the metaverse, plus how to enter it and make the most out of your experience!
Is AI Copywriting Better Than a Copywriter?

We talk about the rise of artificial intelligence copy tools, and if this means whether writing assistants are coming for copywriters’ jobs.
Shedding Some Light on Copywriting and Voice-Search Friendly Content

Should copywriters abandon the basics of keyword-rich SEO writing? NO! We shed more light on copywriting with voice search in mind.
How Marketers Can Use VUI to Their Advantage

VUI is altering how marketers communicate with their audiences. Here are some things to consider when mainstreaming VUI into your strategies.
Three VUI Trends for 2019

What are the top trends to look out for in Voice User Interfaces (VUI)? We’ve compiled three that we think will take VUI far in 2019.
Internet Privacy Policies | Honesty is Not Enough

The best websites offer clarity and choice to users — and this extends to your website’s internet privacy policies. Check out our top tips.
Usage of VUI in the Travel Industry

“Computer!” VUI (Voice User Interface) has been likened to all kinds of futuristic pop references from Star Trek to KITT, David Hasselhoff’s smart, talking car from Knight Rider. The concept is a simple—yet tech disruptive—one: Ask a question to your home assistant device (or phone interface) and get a spoken-word answer in real time. And thanks to […]
The Future and Its Voice: AI, VUI and Where Humans Fit

Alexa. Siri. Google Assistant. Cortana. These names are becoming as ubiquitous as the name Google in most households. The use of AI (Artificial Intelligence), such as voice assistants, in commonplace daily tasks is multiplying at a dizzying rate. From vacuum cleaners to chatbots to copywriters, artificial intelligence is taking on tasks that up to now have […]