Storytelling in Business: the Devil is in the Details

What drives a great story? The devil does, of course. Having something interesting to say–what novelists would call a good plot–is essential, but a great story hinges on its minutia. […]

8 copyediting tips

8 Tips for Error-Free Content Writing

We’ve all seen it. We’ve even all done it. The typo, the doubled or omitted word, the malaprop. At best, it’s a barely noticeable oversight; at worst, you’ve become a […]