Meet ARIA: Hybrid Editorial Intelligence from Wordsmithie
ARIA blends AI and skilled human editors to refresh legacy content, then ideates a fresh spin on the original topics, creating detailed concepts and final assets in multiple formats. For more than 15 years, Wordsmithie has partnered with Google, Amazon, Shopify, Square, Stanford University, and many other organizations to create compelling content that drives not […]
Steadfastly Human, Transforming with AI
When OpenAI’s ChatGPT hit with the force of a tornado in November 2022, many of us felt like Dorothy, trapped in her spinning farmhouse during a twister. We braced ourselves for a landing— only to emerge into a strange, Technicolor new world. Yet we were also ready for the storm: The fact is, we’ve been […]
Dancing with the Monster: How Wordsmithie Learned to Stop Worrying and Love AI
As Wordsmithie kicks off our new AI newsletter, The Big A.I.dea, I wanted to share our agency’s AI origin story. Although we’d been toying with AI for several years (including building our own walled garden with GPT-3), the “big bang” for generative AI came on the last day of November 2022, with OpenAI’s public release […]
Kicking Off 2024 and Looking Back at 2023
Our CEO and founder, Laura, reflects on how 2023 has been for the business and what to expect in the coming year.
A Year to Celebrate –— and Reflect On Our Shared Future
This past year has been one of massive change. As a business, Wordsmithie thrived; we’ll start with the things we celebrated this year as a company.
How You Can Help Ukraine
We stand with Ukraine. We stand with democracy. Wordsmithie stands with people around the globe in calling for an end to Russia’s assault on peace and freedom in Ukraine. In words and deeds, we support the tireless efforts of those working to end the pain and suffering caused by the unjustified and unprovoked hostilities that […]
Why We’re Surprisingly Thankful for 2020—and Excited About 2021
Like everyone else, we were thrilled to see 2020 leave town on the horse it rode in on (trailing a few folks behind it, eating dust with every clip-clop). The year even had the audacity to extend the collective trauma it inflicted on us into January, with the seditious attack on the Capitol and the […]
Choose your words wisely, use your words well
At a time of COVID-19 and in the wake of George Floyd’s murder, our founder talks about the power and urgency of words.
Remote Work Self-Care Tips From a Digital-First Company
“It was a lone voice in the middle of the ocean, but it was heard at great depth and great distance.”― Gabriel García Márquez, Love in the Time of Cholera So many leaders and companies have been posting about their experiences during this crisis that it’s hard to find something new to say. And yet, […]
What We Learned in 2016 to Take Us into 2017
This past year was surreal in more ways than we can count; yet, our business grew by leaps and bounds, as we collaborated with clients and partners on projects that we’ve enjoyed enormously. We feel honored to have shared this journey with them, and look forward to the road ahead. Members of our team also […]