Perspectives on AI, content strategy, and craft — from the humans behind Wordsmithie.
Writers are trying to figure out how to prompt AI tools to provide them the best outlines and ideas. Here are the processes we use internally.
Eve Connell·
October 30, 2023·
6 min read
Will AI replace copywriters? We think it'll supplement our work and make us work smarter. See why by reading our blog post.
Marissa Berenson Yaar·
October 11, 2023·
5 min read
Your content should reflect what you hope to achieve and what your audience resonates with the most. Does long form copy still work? Read on.
Art Anthony·
September 24, 2023·
6 min read
Whether you're a seasoned blogger or a newcomer, read on for the best practices for successful blog content writing and audience building.
Eve Connell·
September 1, 2023·
7 min read
Technical writers are important members of the team, but what exactly do they do, and how is technical writing different from content writing?
Marissa Berenson Yaar·
August 17, 2023·
4 min read
Email drip is an effective strategy. Here's what they are, how they work and why you should hire the best copywriters for your campaigns.
Alice LaPlante·
August 5, 2023·
8 min read
With the rise of the metaverse, is there room for blogging in the content world? We look at how AI may help and why it's still important.
Fritz Holznagel·
July 17, 2023·
3 min read
The 80/20 marketing rule helps to identify valuable customers, allocate resources more effectively and reduce costs. Here's how to apply it.
Eve Connell·
July 3, 2023·
4 min read
The metaverse is an immersive medium full of opportunities. We talk about where your content should go and how to create metaverse content!
Marissa Berenson Yaar·
June 19, 2023·
4 min read
Unsure of where to start with a video script? Here's a practical guide on how to write a video script that will attract your audience.
Fritz Holznagel·
June 7, 2023·
5 min read