You Want Creative? We’ve Got Creative

Scratch the surface of anyone in the marketing content world, and you’ll find a would-be novelist, poet, screenwriter, or historical researcher-writer. Unfortunately, it's often difficult for these talented individuals to…

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The Art of Suspense in Business Storytelling

Stories. Suddenly, everyone is telling them. Chief marketing officers want to hire, not just writers, but storytellers. Multinational corporations now have chief storytelling officers. Nike. Virgin. Accenture, Microsoft, Google, SAP,…

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