Is Blogging Dead?
With the rise of the metaverse, is there room for blogging in the content world? We look at how AI may help and why it’s still important.
Creating Metaverse Content: The What, Where, and Why
The metaverse is an immersive medium full of opportunities. We talk about where your content should go and how to create metaverse content!
How to Write a Great Video Script in Four Easy Steps
Unsure of where to start with a video script? Here’s a practical guide on how to write a video script that will attract your audience.
Generative AI: A Copywriter’s Nightmare or New Toy?
What are the opportunities and concerns surrounding generative AI? We look at generative AI tools, if it works and the future of copywriting.
Explore the Power of Impact Reporting to Deliver Your Organization’s Most Compelling Stories
Find out the difference between an impact report and an annual report. Plus, we give our advice on what an impact report should contain!
Localization: How to Create Bilingual Content That Speaks to Multiple Audiences
Translation and content localization can be challenging. Here are five best practices for localizing content effectively.
What is Website Copywriting?
We look at why website copy is important for your business, SEO strategy, and user experience. Plus we give you the best practices to follow!
Hot Writing Tip From Rihanna and Burt Bacharach: Keep It Short
We take a look at why short words are dominating pop music, and how we can apply this to our writing to make our message easier to digest.
Is AI Copywriting Better Than a Copywriter?
We talk about the rise of artificial intelligence copy tools, and if this means whether writing assistants are coming for copywriters’ jobs.
Email Copywriting Guide: Writing Emails That Convert
In this email marketing guide, we give you our top tips on how to write emails that convert and generate sales!