Company Announcements

We’ve been around the block a few times, as our fearless leader and founder declared a few weeks ago in a post celebrating Wordsmithie’s fifth anniversary. With so much experience behind our distributed team, we know what we’re talking (or writing) about, which is why we want you to have as many chances to read…

This summer, Wordsmithie celebrated its fifth anniversary, and what a wild joy ride it’s been. As we roll back to work after the well-deserved Labor Day holiday, I’ve been thinking a lot about how we’ve grown as a company, how I’ve changed as a founder and coach-player, and how our team has evolved into an…

Love it or loathe it, you’re a writer, too. If you have a website, you’re a publisher. If you’re on social media, you’re a marketer. Thanks to the Internet, we all have the opportunity to engage our audiences with content, including our written words. That thought can be thrilling or chilling, depending on whether you…

Wordsmithie works internationally, which also means we’re much more widely scattered than many agencies our size. We have ’smithies not only all across the United States, but also in Europe (Madrid) and Asia (Singapore). We routinely collaborate on projects that have us talking and collaborating with people all across the globe—from Norway to New Zealand,…

At Wordsmithie, we’re always looking for ways to work more efficiently with each other and our clients. One way we communicate smoothly with clients—from our introductory call, through scoping the project, assigning a copywriter and delivering the finished work—is through Google Apps. Wordsmithie doesn’t have a dedicated IT department, so we need a solution that’s…

As Laura wrote in her recent post, Wordsmithie is a rapidly growing organization. Although our home base is in San Jose, near several of our Silicon Valley clients, we’re a widely scattered bunch. Many of our ’smithies operate in the Bay Area, but several live and work on the East Coast. We have others in…

When I started Wordsmithie in June, 2010, I wasn’t sure where we were headed—but I knew that the task of finding great content creators was bedeviling everyone I met in Silicon Valley. Even my marketing colleagues at Google (where I worked from 2005-2010) were struggling to find great writers and editors for everything from UX…

You might remember an old tagline from a burger chain: Have it your way. It’s the same way in our business. Every client is different, with unique needs, experiences and expectations. There is no single, approved way to handle a project. Each one is different—and although we have standard processes, we usually tweak them to…