Technology

A digital rendering of numerous interconnected microchips forming a vast network, with a prominent chip in the center featuring the ChatGPT logo in neon teal against a black background.

Use AI to Inspire Your Writing: 7 Tips to Spark Creativity

15 January 2024

Explore 7 tips to fuel your writing with AI, from sparking creativity to enhancing your style with Eve Connell’s expert insights.

Chat GPT on cell phone

AI is Only as Good as its Ingredients

13 November 2023

As AI grows, here’s how you can use well-engineered prompts as a starting point and how to add your personal touch to the writing.

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How Writers Can Make the Most of Prompt Engineering

30 October 2023

Writers are trying to figure out how to prompt AI tools to provide them the best outlines and ideas. Here are the processes we use internally.

will AI replace copywriters? Screenshot of a keyboard key that has the letters "A" and "I" on it.

The robots are here – and I still have a job

11 October 2023

Will AI replace copywriters? We think it’ll supplement our work and make us work smarter. See why by reading our blog post.

Two women wearing virtual reality googles, standing in front of a kaleidoscope background.

Creating Metaverse Content: The What, Where, and Why

19 June 2023

The metaverse is an immersive medium full of opportunities. We talk about where your content should go and how to create metaverse content!

A person holding a phone with the screen open to Chat GPT and some prompts.

Generative AI: A Copywriter’s Nightmare or New Toy?

26 May 2023

What are the opportunities and concerns surrounding generative AI? We look at generative AI tools, if it works and the future of copywriting.

A woman sitting down and trying on a virtual reality/metaverse headset.

What, Exactly, is the Metaverse? (And Why Should Anyone Care?)

15 January 2023

Few people understand the metaverse. Here’s a rundown on what’s the metaverse, plus how to enter it and make the most out of your experience!

Artificial intelligence robot and a human hand reaching for each other.

Is AI Copywriting Better Than a Copywriter?

09 December 2022

We talk about the rise of artificial intelligence copy tools, and if this means whether writing assistants are coming for copywriters’ jobs.

Two men sitting down with their laptops open in front of them, and talking to each other.

Digital Learning in the Metaverse

13 June 2022

We take a look at the rise of new technologies and its effects on learning, as well as the metaverse’s role in our post-pandemic experiences.

copywriting and voice-friendly search devices such as alexa and siri

Shedding Some Light on Copywriting and Voice-Search Friendly Content

29 April 2019

“Where can I get a headlight replaced near me this weekend?” That was the question I posed to my smartphone’s voice assistant after police pulled me over for a burnt-out headlight (gulp). The search results turned up several auto parts stores across my greater urban area, but none with specific information about headlights, nor whether…

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