Blog
The myth of the Five Dollar Logo, and why it matters for your brand strategy. The conversation always goes something like this: “So, I’m starting a new business and well…I need a logo. Interested?” If we’re on the phone, what usually follows is a pause. If we’re communicating by email, there’s usually a suspiciously long…
In my ongoing search for savvy resources about building equity, inclusion, and diversity into online training courses, I stumbled across some fascinating studies on implicit bias, and how bias impacts the apps and online services we use as well as the artificial intelligence (AI) that fuels those apps and services. For context, there are two…
Do you ever feel sometimes that you’re a slave to your blog? If you’re also a content creator, please know you’re not alone. Whether you’re a writer, a photographer, an artist or a creative, sometimes you need to step away from the work instead of forcing yourself to keep moving. This may be an unpopular…
You might think you’re in a particularly crazy episode of Westworld, but be ready to snap back to reality. AI copywriters are no longer a feature of the future, but a firm fixture in the present. Innovation labs, banks and venture capitalists are throwing money behind the idea that robots can more effectively write copy…
My professional focus has been on providing excellent online educational content, delivering it and giving learners meaningful opportunities to engage with each other (and the content). However, in the last year and a half, I’ve committed a chunk of my time to learning more about equity, inclusion and diversity, and to participating in community and…
As a freelance writer, I hit road blocks from time to time.I find it hard to really get in and get the job done for myriad reasons, from the project, the deadline or what is going on in my personal life. Whether it’s the inability to concentrate or a lack of inspiration, I really don’t…
A little over a year ago, we gave our predictions for the graphic design trends we thought would go big in 2017. So, just how accurate was our crystal ball? Illustration would return in a big way: true Our designer Ryan (who wrote this piece!) works with at least two large firms who’ve hired illustrators for…
People flit from job to job. Employers downsize at the drop of a hat. New recruits don’t come equipped with well-rounded skill sets. Such common complaints come from all angles, affecting employee retention, career interest, longevity and position. To minimize the talent gap many companies and organizations experience, innovative leaders are more readily looking to…
Almost anyone who has written anything online has come across a time when they wished their text or images looked…well, different, at least. Whether you’re using Squarespace, WordPress, Wix or another CMS, a little background in HTML can do wonders for the visual quality of your content. If you’re struggling to get started with HTML,…
Managing the stress amid deadlines and expectations is hard. This time of year is stressful; between the various holiday parties, family gatherings, and extra weekend activities, it can be difficult to stay focused on your work. If you’ve been feeling sluggish and lacking focus, you’re not alone. According to Peakon, an HR data analysis company,…