Postings
Every year, as a freelance writer, I create five goals at the beginning of the new year. These goals help steer my professional focus for the coming months. But, let’s be real, many of us have already abandoned our New Year’s resolutions and we’re probably feeling one of three ways: completely guilty, struggling to keep…
So, now that you’re sold on the virtues of working with a small design firm, what comes next? What’s the onboarding process like and what should you and your company expect in the weeks ahead? Onboarding with a small design firm We’ll set up an in-person meeting, preferably at your place of business. We’ll want…
These days most businesses know that a solid SEO strategy is crucial for any modicum of an online presence. Yet the rules of SEO shift fairly frequently. Unless you have a large marketing department, chances are your digital marketing strategy can be outdated in the blink of an eye (or as long as it takes…
These days, it seems like we’re always crazy busy, every one of us. We’re all working hard at elevating our brands, supporting our clients and delivering results to ensure we excel professionally. During the beginning of autumn in particular it feels like there’s so much going on (probably due to all the stuff we let…
Writer’s block isn’t what it used to be: gone are the days of flipping through magazines and books hoping for divine inspiration to strike. These days, there are tons of digital writing resources that you can search quickly to clear away the cobwebs and get going again on your project. We’ve compiled a list of…
The design field is a particularly competitive one, filled with providers ranging from individual freelancers to huge multinational firms. I’m here to present the case for the “little guy,” the owners and employees of small design firms. I run a small design firm. We’re “little guys,” for sure. I’m the sole employee, and along with…
It’s 10 p.m. and here I am, working my freelance job. I’m one of many workers that have recently joined the freelance economy. Why? This is the job that allows me to exercise my passion, helps contribute to the bills, allows my kids to partake in expensive extracurricular activities and gives me a different sense…
We’re copywriters, designers and strategists by trade. We love research, networking and reading good writing, just for good writing’s sake. Social media is a great way to do all three, plus get inspiration, find new clients, connect with new (and old) colleagues and watch the occasional cat meme. You’ll find Wordsmithie on social media: Twitter,…
Flexible working is built into the core of our mission here at Wordsmithie. We’ve found that offering our employees the ability to strike a work/life balance leads to creativity and productivity on the job. But an added benefit? We are an exceedingly green, environmentally friendly company. We’re a distributed team, so we don’t utilize office…
It all started with a beetle. No, not the beetle of the oft-cited ’50s and ’60s Volkswagen advertising campaign. Think smaller. I’d just discovered that the tiny (and dreaded) Ips beetle had decided to make the beautiful large spruce in our front yard its new home. The one beetle soon became many beetles, the tree…