Postings
Why We’re Surprisingly Thankful for 2020—and Excited About 2021
Like everyone else, we were thrilled to see 2020 leave town on the horse it rode in on (trailing a few folks behind it, eating dust with every clip-clop). The […]
Postings
Battling Fake News in the Content Marketing Era
When it comes to content, it is the best of times, it is the worst of times. There are so many options available to amplify your voice and views: blogs, […]
Postings
Search Engine Optimization (aka, SEO)—What It Is and Why Every Business Needs It
Here at Wordsmithie, we work with a handful of clients who have heard of SEO but aren’t sure how or why they should be using it to benefit their business. […]
Postings
How Marketers Can Use VUI to Their Advantage
Advances in voice user interface (VUI) technology mean its presence is “heard” nearly everywhere. Voice commands and small conversations with virtual assistants to get information, drive, cook and more, are […]
Postings
Why You Should Seriously Consider Rerunning Your Best Web Content
I’m gonna let you in on a little secret. It’s something I quietly learned as a 15 year veteran of online content marketing but also as a longtime TV viewer. […]