writing and blogging

implicit bias AI

Implicit and Unconscious Bias in the Digital World

13 May 2018

In my ongoing search for savvy resources about building equity, inclusion, and diversity into online training courses, I stumbled across some fascinating studies on implicit bias, and how bias impacts the apps and online services we use as well as the artificial intelligence (AI) that fuels those apps and services. For context, there are two…

blogging break

Why a Blogging Break Might Be the Best Thing for Your Business

28 April 2018

Do you ever feel sometimes that you’re a slave to your blog? If you’re also a content creator, please know you’re not alone. Whether you’re a writer, a photographer, an artist or a creative, sometimes you need to step away from the work instead of forcing yourself to keep moving. This may be an unpopular…

AI copywriters

Fast Forward to the Future: AI Copywriters Compete with Humans

15 April 2018

You might think you’re in a particularly crazy episode of Westworld, but be ready to snap back to reality. AI copywriters are no longer a feature of the future, but a firm fixture in the present. Innovation labs, banks and venture capitalists are throwing money behind the idea that robots can more effectively write copy…

book review

Book Review: A Handbook for the Productive Writer – 33 Ways You Can Finish What You Started

28 February 2018

As a freelance writer, I hit road blocks from time to time.I find it hard to really get in and get the job done for myriad reasons, from the project, the deadline or what is going on in my personal life. Whether it’s the inability to concentrate or a lack of inspiration, I really don’t…

HTML for beginners

A Primer on HTML for Beginners

18 January 2018

Almost anyone who has written anything online has come across a time when they wished their text or images looked…well, different, at least. Whether you’re using Squarespace, WordPress, Wix or another CMS, a little background in HTML can do wonders for the visual quality of your content. If you’re struggling to get started with HTML,…

The Back-To-School New Year’s Resolution

10 October 2017

Every year, as a freelance writer, I create five goals at the beginning of the new year. These goals help steer my professional focus for the coming months. But, let’s be real, many of us have already abandoned our New Year’s resolutions and we’re probably feeling one of three ways: completely guilty, struggling to keep…

SEO myths and the truth behind them

4 SEO Myths and the Truth Behind Them

07 September 2017

These days most businesses know that a solid SEO strategy is crucial for any modicum of an online presence. Yet the rules of SEO shift fairly frequently. Unless you have a large marketing department, chances are your digital marketing strategy can be outdated in the blink of an eye (or as long as it takes…

Digital Writing Resources

5 Great Digital Writing Resources

08 August 2017

Writer’s block isn’t what it used to be: gone are the days of flipping through magazines and books hoping for divine inspiration to strike. These days, there are tons of digital writing resources that you can search quickly to clear away the cobwebs and get going again on your project. We’ve compiled a list of…

Finding Balance in the Freelance Economy

05 July 2017

It’s 10 p.m. and here I am, working my freelance job. I’m one of many workers that have recently joined the freelance economy. Why? This is the job that allows me to exercise my passion, helps contribute to the bills, allows my kids to partake in expensive extracurricular activities and gives me a different sense…

Situation: Fact Check

28 April 2017

Everything under the sun is searchable and finable on the Internet. That means it’s fairly easy to fall prey to clickbait, fake news and other dubious rabbit holes while conducting research, business or learning online. Now more than ever, it’s vital that we all get in the habit of checking facts to fish out the fakery…