Postings

A bird's eye view of the KFC packaging with the tagline (it's finger lickin' good) partly visible.

The Best Taglines on the Market (and How to Write Your Own)

24 March 2023

We look at some of the best taglines for inspiration, plus how to write your own great tagline and how to know if it works!

Three employees talking about work and comparing notes.

7 Steps to Building a Strong Brand as a Writer

17 March 2023

Your brand should evoke emotional reactions while driving home what makes it unique. Here are seven steps on how to build a strong brand.

COVID Layoffs creating more need for freelancers and contractors

Contractors and Freelancers: A Finger in the Dam in the Face of Layoffs

02 March 2023

As the tech layoff epidemic continues, we take a look at how freelancers and contractors can lend a helping hand.

A woman lying down on a sofa, wearing headphones, listening to music.

Hot Writing Tip From Rihanna and Burt Bacharach: Keep It Short

23 February 2023

We take a look at why short words are dominating pop music, and how we can apply this to our writing to make our message easier to digest.

Two people working at a desk with their laptops on a table, showing a remote team.

How Wordsmithie’s Remote, Distributed Model Makes Our Team Even More Diverse (and Better, Faster, Stronger!)

16 February 2023

We discuss the benefits of having a remote and distributed workforce compared to traditional office environments.

Wordsmithie has created a DEI statement

The Most Difficult Assignment: Putting Wordsmithie’s Diversity/Equity/Inclusion mindset into words

27 January 2023

Baring your company’s soul on such a significant and sensitive question—and doing so authentically—can feel like a highwire act. Here’s ours.

A woman sitting down and trying on a virtual reality/metaverse headset.

What, Exactly, is the Metaverse? (And Why Should Anyone Care?)

15 January 2023

Few people understand the metaverse. Here’s a rundown on what’s the metaverse, plus how to enter it and make the most out of your experience!

Some of the Some of the Wordsmithie team celebrating the end of the year and the success of the business.

A Year to Celebrate –— and Reflect On Our Shared Future

27 December 2022

This past year has been one of massive change. As a business, Wordsmithie thrived; we’ll start with the things we celebrated this year as a company.

Artificial intelligence robot and a human hand reaching for each other.

Is AI Copywriting Better Than a Copywriter?

09 December 2022

We talk about the rise of artificial intelligence copy tools, and if this means whether writing assistants are coming for copywriters’ jobs.

A woman standing up, holding a laptop with one hand and typing with the other.

Email Copywriting Guide: Writing Emails That Convert

14 November 2022

In this email marketing guide, we give you our top tips on how to write emails that convert and generate sales!